Driving Product Adoption: Self-Paced Video Series for Game Maker Onboarding
User Enablement & Adoption Programs
Support Scalability & Self-Serve Operations
Onboarding
Video
Self-Paced
Adoption
Self-Serve Systems
Documentation
Hands-On Enablement
Localization
1 hour onboarding series for The Sandbox Game Maker
The Challenge
Logic templates lacked a starting point and flow for self-serve onboarding to core systems and logic design. The team owning templates declined UX recommendations, so a different hands-on method was needed.
Goal & Objectives
- Deliver accessible onboarding for beginner game creators
- Teach core systems, concepts, and common logic patterns
- Support self-serve learning at scale
My Role & Approach
Wrote scripts, directed recording, designed complementary text versions with video embeds, next-step resources to bridge into Game Jam readiness, and forum posts per video for evergreen support from community members.
Key Deliverables
- 8-video series (1 hour total) as a standalone YouTube playlist
- Public docs embed with text guides, resources for next steps, and forum posts
- Video series embed in the Game Maker application for easy access
Results & Impact
- Produced 1 hour self-paced “Begin Game Maker” 8-video series and text guidance that accelerated onboarding and foundational logic mastery
- Embedded videos directly in public documentation and the Game Maker application, enabling self-serve progression at scale
- Reduced entry-level support tickets and improved new creator success rates
- Supported faster feature adoption through structured, accessible learning paths
Key Learnings
Self-paced structured content with clear progression embedded in FTUE flows outperforms scattered resources.
Tools & Technologies
DaVinci Resolve, Notion, YouTube
Collaboration Highlights
External video producer, Marketing, Creator Program, Product (update alignment), and internal reviewers
1 hour onboarding series for The Sandbox Game Maker
In-app embed in Game Maker Home screen's video Resources (text version embedded in Documents tab)
Text guides to complement embeds in FTUE documentation flow, with additional resources for next steps
Forum post per video linked to documentation for added content
Driving Product Adoption: Self-Paced Video Series for Game Maker Onboarding
User Enablement & Adoption Programs
Support Scalability & Self-Serve Operations
Onboarding
Video
Self-Paced
Adoption
Self-Serve Systems
Documentation
Hands-On Enablement
Localization
1 hour onboarding series for The Sandbox Game Maker
The Challenge
Logic templates lacked a starting point and flow for self-serve onboarding to core systems and logic design. The team owning templates declined UX recommendations, so a different hands-on method was needed.
Goal & Objectives
- Deliver accessible onboarding for beginner game creators
- Teach core systems, concepts, and common logic patterns
- Support self-serve learning at scale
My Role & Approach
Wrote scripts, directed recording, designed complementary text versions with video embeds, next-step resources to bridge into Game Jam readiness, and forum posts per video for evergreen support from community members.
Key Deliverables
- 8-video series (1 hour total) as a standalone YouTube playlist
- Public docs embed with text guides, resources for next steps, and forum posts
- Video series embed in the Game Maker application for easy access
Results & Impact
- Produced 1 hour self-paced “Begin Game Maker” 8-video series and text guidance that accelerated onboarding and foundational logic mastery
- Embedded videos directly in public documentation and the Game Maker application, enabling self-serve progression at scale
- Reduced entry-level support tickets and improved new creator success rates
- Supported faster feature adoption through structured, accessible learning paths
Key Learnings
Self-paced structured content with clear progression embedded in FTUE flows outperforms scattered resources.
Tools & Technologies
DaVinci Resolve, Notion, YouTube
Collaboration Highlights
External video producer, Marketing, Creator Program, Product (update alignment), and internal reviewers
1 hour onboarding series for The Sandbox Game Maker
In-app embed in Game Maker Home screen's video Resources (text version embedded in Documents tab)
Text guides to complement embeds in FTUE documentation flow, with additional resources for next steps
Forum post per video linked to documentation for added content
Driving Product Adoption: Self-Paced Video Series for Game Maker Onboarding
User Enablement & Adoption Programs
Support Scalability & Self-Serve Operations
Onboarding
Video
Self-Paced
Adoption
Self-Serve Systems
Documentation
Hands-On Enablement
Localization
Key Learnings
Self-paced structured content with clear progression embedded in FTUE flows outperforms scattered resources.
Tools & Technologies
DaVinci Resolve, Notion, YouTube
Collaboration Highlights
External video producer, Marketing, Creator Program, Product (update alignment), and internal reviewers
1 hour onboarding series for The Sandbox Game Maker
In-app embed in Game Maker Home screen's video Resources (text version embedded in Documents tab)
Text guides to complement embeds in FTUE documentation flow, with additional resources for next steps
Forum post per video linked to documentation for added content
1 hour onboarding series for The Sandbox Game Maker
The Challenge
Logic templates lacked a starting point and flow for self-serve onboarding to core systems and logic design. The team owning templates declined UX recommendations, so a different hands-on method was needed.
Goal & Objectives
- Deliver accessible onboarding for beginner game creators
- Teach core systems, concepts, and common logic patterns
- Support self-serve learning at scale
My Role & Approach
Wrote scripts, directed recording, designed complementary text versions with video embeds, next-step resources to bridge into Game Jam readiness, and forum posts per video for evergreen support from community members.
Key Deliverables
- 8-video series (1 hour total) as a standalone YouTube playlist
- Public docs embed with text guides, resources for next steps, and forum posts
- Video series embed in the Game Maker application for easy access
Results & Impact
- Produced 1 hour self-paced “Begin Game Maker” 8-video series and text guidance that accelerated onboarding and foundational logic mastery
- Embedded videos directly in public documentation and the Game Maker application, enabling self-serve progression at scale
- Reduced entry-level support tickets and improved new creator success rates
- Supported faster feature adoption through structured, accessible learning paths
Becky Lattof
Operations Program Manager
Systems & Enablement
Driving Product Adoption: Self-Paced Video Series for Game Maker Onboarding
User Enablement & Adoption Programs
Support Scalability & Self-Serve Operations
Onboarding
Video
Self-Paced
Adoption
Self-Serve Systems
Documentation
Hands-On Enablement
Localization
Key Learnings
Self-paced structured content with clear progression embedded in FTUE flows outperforms scattered resources.
Tools & Technologies
DaVinci Resolve, Notion, YouTube
Collaboration Highlights
External video producer, Marketing, Creator Program, Product (update alignment), and internal reviewers
1 hour onboarding series for The Sandbox Game Maker
In-app embed in Game Maker Home screen's video Resources (text version embedded in Documents tab)
Text guides to complement embeds in FTUE documentation flow, with additional resources for next steps
Forum post per video linked to documentation for added content
1 hour onboarding series for The Sandbox Game Maker
The Challenge
Logic templates lacked a starting point and flow for self-serve onboarding to core systems and logic design. The team owning templates declined UX recommendations, so a different hands-on method was needed.
Goal & Objectives
- Deliver accessible onboarding for beginner game creators
- Teach core systems, concepts, and common logic patterns
- Support self-serve learning at scale
My Role & Approach
Wrote scripts, directed recording, designed complementary text versions with video embeds, next-step resources to bridge into Game Jam readiness, and forum posts per video for evergreen support from community members.
Key Deliverables
- 8-video series (1 hour total) as a standalone YouTube playlist
- Public docs embed with text guides, resources for next steps, and forum posts
- Video series embed in the Game Maker application for easy access
Results & Impact
- Produced 1 hour self-paced “Begin Game Maker” 8-video series and text guidance that accelerated onboarding and foundational logic mastery
- Embedded videos directly in public documentation and the Game Maker application, enabling self-serve progression at scale
- Reduced entry-level support tickets and improved new creator success rates
- Supported faster feature adoption through structured, accessible learning paths